Field Marketing Manager
Nashville, TN, US
Requisition ID: 36830
Cheers to creating an incredible tomorrow!
At Molson Coors, we tackle big challenges and defy the status quo. With a proud legacy of excellence, an incredible portfolio of beer, seltzers, spirits, and non-alcohol brands, and a bold vision for our future... we’re on the path to transforming the beverage industry. That requires remarkable individuals who are curious, tenacious, and never afraid to fail forward.
We seek, value and respect everyone’s unique perspectives and experiences knowing that we are stronger together. We collaborate as a team and celebrate each other’s successes.
Here’s to crafting careers and creating new legacies.
Crafted Highlights:
In the role of Field Marketing Manager working in Nashville Tennessee, you will be part of the Molson Coors Beverage Company U.S marketing Team.
This position reports to the Director of Field Marketing.
What You’ll Be Brewing:
- Most importantly, you will lead a team of talented colleagues, and support their growth and development through career discussions and consistent one on one conversations
- Building the Molson Coors portfolio of brands within the management unit or territory level by driving local brand positioning and investment
- Lead Management Unit budget execution, and collaborate with sales teams to drive co-op partner/distributor investment
- Create strong customer relationships with alliance partners and provide thought leadership on industry and activation
- Collaborate with strategy and planning teams and co-develop annual and 3 year marketing plans inclusive of Management Unit Alliance roadmap and investment strategy
- Activate and develop support plans against new brands, national packaging innovations, and local promotional packaging opportunities aligned with strategic priorities
- Relationship owner with key agency partners (creative (ATL/BTL), media, experiential)
- Development of people and team inclusive of FMA and CDX (where applicable)
- Conduct regular in-market work to both evaluate the effectiveness of our plans and to identify opportunities that enable us to be first choice for our customers and consumers
Key Ingredients:
- You are an authentic leader. You value and respect differences and believe everyone’s unique differences is the key to collaboration and a winning team culture
- You have a Bachelor’s Degree in sales or marketing or a related field OR an equivalent experience
- You have 5+ years of experience with marketing campaigns and field campaigns
- You have the ability and willingness to travel regularly within the assigned market or territory to support business needs, as well as occasional meetings, trainings, and events outside the assigned territory.
- You love a challenge. You complete complex projects quickly and adeptly with your understanding of the business priorities. You act with appropriate urgency to various market events and trends that require a quick turnaround in plans and strategy
- You are confident and competent. You are diplomatic, professional and exercise great judgment in developing and maintaining excellent business relationships within the business
- You are serious about results and take pride in a proven track record in delivering
Beverage Bonuses:
- Flexible work programs that support work life balance
- We care about our People and Planet and have challenged ourselves with stretch goals around our key priorities
- We care about our communities, and play our part to make a difference – from charitable donations to hitting the streets together to build parks, giving back to the community is part of our culture and who we are
- Engagement with a variety of Business Resource Groups, which can provide volunteer opportunities, leadership experience, and networking through the organization
- Ability to grow and develop your career centered around our First Choice Learning opportunities
- Participation in our Total Rewards program with a competitive base salary, incentive plans, parental leave, health, dental, vision, a retirement savings plan with incredible employer match, generous paid time off plans, an engaging Wellness Program, and an Employee Assistance Program (EAP) with amazing resources
- Access to cool brand clothing and swag, top events and, of course... free beer and beverages!
- Work within a fast paced and innovative company, meeting passionate colleagues and partners with diverse backgrounds and experiences
Molson Coors is an equal opportunity employer. We invite applications from candidates of all backgrounds, race, color, religion, sex, national origin, age, disability, veteran status or any other characteristic. If you have a disability and believe you need a reasonable accommodation during the application or recruitment processes, please e-mail jobs@molsoncoors.com.
Pay and Benefits:
At Molson Coors, we’re committed to paying people fairly and equitably for the work they do.
Job Posting Total Rewards Offerings: $107,000.00 - $140,400.00 (posting salary range) + 20% target short term incentive + $23,000 on average spent on benefits per employee, including but not limited to health, dental, vision, retirement with above market employer match, wellness incentives and EAP + paid time off (including holidays, vacation days and sick days).
The posting range provided above for salary is what we, in good faith, believe we would pay for this role at the time of this posting. We ultimately pay based on a number of non-discriminatory factors that inform pay decisions including but not limited to the required work location, previous work experience, skill set and internal equity.
Nearest Major Market: Nashville