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Field Marketing Manager

Date:  Jun 10, 2021
Location: 

Denver, CO, US

Requisition ID: 16487 

in the role of the Field Marketing Manager working in Colorado you will work to create and execute the local marketing plans, which includes partnering with and activating our local alliances. The job is in Denver/Colorado, but the territory is called the Rocky Mountain Zone (RMZ). This would include Colorado, Wyoming, Utah and Montana.

 

 

The Responsibilities:  

  • Building the brand at the management unit level by driving brand positioning locally

  • Brewing strong customer relationships with alliance partners and providing thought leadership on industry and activation 

  • Collaboration with strategy and planning teams to develop annual and 3 year marketing plans 

  • Activate and develop support plans against new brands, national packaging innovations, and local promotional packaging opportunities 

  • Regular in-market work to both evaluate the effectiveness of our plans and to identify opportunities that enable us to be first choice for our customers and consumers 

 

The Other Qualifications:  

  • You have at least 5 years' progressive experience in sales or marketing, preferred field marketing experience. 

  • Preferred experience with media planning, agency briefing and alliance activation/contract negotiation 

  • You love a challenge. You complete complex projects quickly and adeptly with your understanding of the business priorities. You act with appropriate urgency to various market events and trends that require a quick turnaround in plans and strategy   

  • You are confident and competent. You are diplomatic, professional and exercise great judgment in developing and maintaining excellent business relationships within the business  

  • You are serious about results, and take pride in a proven track record in delivering.   

  • You have a Bachelor’s degree in Business Administration, Marketing or other relevant field 

Work Perks that You Need to Know About:   

  • As the world’s family brewer we have the scale to make big things happen and still get to know  colleagues on a first name basis across the globe  

  • We play our part to make a difference – from charitable donations to hitting the streets together to build parks – giving back to the community is part of our culture and who we are. 

  • Flexible work programs that support work life balance all year  

  • You can become a Certified Beer Enthusiast through in-house training that includes everything from brewing techniques to beer tasting and food pairings   

  • Access to cool brand clothing and swag, top events, beer allotment  

  • Participation in our Total Rewards program with a competitive base salary, incentive plans, parental leave, health, dental and pension benefits 

  • Work within a fast paced and innovative company, meeting passionate colleagues and partners with diverse backgrounds and experiences  

Job Posting Grade: 11

Job Posting Salary Range: $93,200 - $151,500

 

At Molson Coors we seek diversity. Differing perspectives lead to challenging the expected, which keeps new ideas bubbling up. We’re an equal opportunity employer and invite applications from candidates from all backgrounds, race, color, religion, sex, sexual orientation, national origin, gender identity, age, disability, veteran status or any other characteristic. We take pride in celebrating our unique brew.


Nearest Major Market: Denver