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Senior Associate - Innovation Insights

Date:  Aug 5, 2022
Location: 

Chicago, IL, US

Requisition ID: 23107 

A Career in Beer and Beyond:  

    

Our purpose at Molson Coors Beverage Company is to brew beverages that unite people to celebrate all life’s moments.  We’ve been brewing iconic brands for over 350 years and are now proud to be offering a modern portfolio that expands beyond the beer aisle.    

  

We are Talent Brewers with our culture routed in our core Values.  We believe in our brands and our people, and that diversity WITH inclusion is the key to a winning team culture.  We want you to join our team of brand ambassadors who believe the world is full of untapped opportunities.  So, if you get excited about making a real difference as part of a winning team like we do, we want to hear from you.   

  

  

The Headlines:    

 

In the role of Sr. Associate Innovation Insights you will work with our Innovation Insights & Foresights team (also in Marketing Insights) to help bring key learnings to life within Innovation

 

  

 

The Responsibilities: 

  

  • Plan, design and conduct various consumer research studies as directed by the Marketing Insights Director/Sr. Manager.   This includes vendor/partner sourcing, evaluating cost/benefit tradeoffs in research design, leading internal cross-functional collaboration to execute and generate insights to drive decision making. 
  • Synthesize multiple data sources, both primary and secondary, to drive strategic recommendations.  Provide analysis and associated recommendations to teams. 
  • This role will be responsible for integrating multiple data sources (consumer tracking, IRI, behavior tracking (IPSOS), custom quantitative research, various qualitative research projects, etc.) and cultural insights (Kantar, Canvas 8, WGSN) to inspire idea development. 
  • They will assist in the creation of consumer immersions or ethnographies to better understand humans and discover ideas for innovation or brands.
  • Collaborate to set the consumer learning agenda for pipeline initiatives including strategic opportunity identification, concept development & validation, naming, liquid testing, target definition, packaging development, positioning, etc. Using a toolkit of research approaches, this role is a key influencer on managing risk and encouraging reapplication of proven successes.  Charged with balancing rigor and speed in pursuit of a learning agenda that will lead to the best propositions. 
  • Driving and maintaining consistent approaches to consumer research across all elements of innovation. Lead new methodologies and approaches that maximize value for the investment & stay on top of new approaches to get the best consumer learning possible. 

 

The Other Qualifications:  

  • You have a Bachelor’s degree  OR equivalent experience (4+ years) in the field of consumer research (supplier, client, or agency
  • Prior experience of CPG Consumer Insights and Innovation Insights preferred
  • Strong analytics
  • Brand marketing fundamentals
  • Innovative and thinks outside the box
  • Growth mindset
  • Strategic thinking on the forefront of new trends; looking for the next new thing
  • Ability to translate insights into action
  • Ability to influence
  • Clear, concise communication & story telling through data
  • Strong collaboration with different levels & cross-functional groups in an org   

  

Work Perks that You Need to Know About:   

 

  • Flexible work programs that support work life balance including a hybrid work model of 3 days in the office
  • We care about our People and Planet and have challenged ourselves with stretch goals around our key priorities   
  • We care about our communities, and play our part to make a difference – from charitable donations to hitting the streets together to build parks, giving back to the community is part of our culture and who we are  
  • Engagement with a variety of Employee Resource Groups, which can provide volunteer opportunities, leadership experience, and networking through the organization  
  • Ability to grow and develop your career centered around our First Choice Learning opportunities 
  • Participation in our Total Rewards program with a competitive base salary, incentive plans, parental leave, health, dental, vision, 401k option with incredible employer match, generous paid time off plans, an engaging Wellness Program, and an Employee Assistance Program (EAP) with amazing resources 
  • On site Pub, access to cool brand clothing and swag, top events and, of course... free beer and beverages!  
  • Work within a fast paced and innovative company, meeting passionate colleagues and partners with diverse backgrounds and experiences   

 

 

At Molson Coors, the health and safety of our people is our number one priority. That’s why all offers of employment in the U.S. where legally permitted are contingent on the candidate showing proof of being fully vaccinated against Covid 19 (currently one dose of the Johnson & Johnson vaccine or two doses of the Pfizer or Moderna vaccine) to pass the pre-employment requirements. Individuals with medical issues or religious beliefs or practices that prevent them from getting the vaccine may request an exemption from the vaccine requirement.  

  

 

 

Job Posting Grade: 11 

 

At Molson Coors we seek diversity. Differing perspectives lead to challenging the expected, which keeps new ideas bubbling up. We’re an equal opportunity employer and invite applications from candidates from all backgrounds, race, color, religion, sex, sexual orientation, national origin, gender identity, age, disability, veteran status or any other characteristic. We take pride in celebrating our unique brew.


Nearest Major Market: Chicago