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Senior Insight Manager CEE (maternity cover)
Based: all CEE locations(flexible)
Bosnia and Herzegovina, Bulgaria, Croatia, Czech Republic, Hungary, Montenegro, Romania, Serbia, Slovakia
Reports to: Innovation and Insights Director CEE
Indirect (dotted line) reports: yes
Your Purpose:
Lead creation of insights strategies and plans for Central and Eastern Europe (CEE) and facilitate implementation of all insight’s projects in CEE countries. All to be done in cooperation with Division Insights team, and all with the end goal of having research and getting most relevant insights in CEE and making sure we get the best value for our budgets spent.
Position will be helping significantly CEE decision making on brands and commercial strategies that will drive our top line growth, through all the insights gathered across the all CEE markets.
What you will do:
- Working with the Division Insight lead, define the structure within which we learn what we need about our consumers’ current and emerging behaviours. Identify new, leading edge research methodologies that deliver quicker, lower cost insight than the competition to turn this area into a clear competitive advantage;
- Create an insight community in CEE that shares and learns from each other. Develop a learning loop to ensure that where insight-driven action is taken, we learn from the outcome, be that success or failure;
- Inform CEE Leadership team about most relevant category and business insights that will drive our strategy and decision making. Guide local insights teams;
- Support brand and innovation teams in developing brand strategies and innovation strategies for CEE. Work with Innovation team in order to assess the opportunities for initiatives that will shape our Innovation strategy and are leading Design Thinking process in CEE;
- Work with brand teams in order to define Consumer Led Strategies, Brand Profile and Big Ideas, evaluate Brand Health and all other Research data, help them to define Brand Growth Principles, help with Brand Challenge Identification, Lead Brand efficiency of spend assessments;
- Negotiate all research agencies centrally with the help of procurement and guide local markets what research needs to be done, how and with who.
About you:
- You are a strong Insight professional with proven experience not less than 10 years in research and insights with clear understanding of FMCG/Beverage market, and you hold a University Degree in Marketing or equivalent as well.
- You are able to demonstrate skills related to relationship building to engage both the insight community and the wider business as well as a track record of establishing new methodologies to learn faster and make insights more actionable.
- You are fluent in English both verbal and written.
- You are technical oriented and confident virtual presenter, with senior project & people management and analytic data analyses skills.
- You are available for replacement until the job owner return from childcare leave
- You put people first, you’ve proven your ability to operate and influence effectively across different cultures demonstrating flexibility of style and communication skills. You are a team player, diplomatic and adept in dealing with energetic and demanding clients within tight timelines and with many cultures.
- You are bold and decisive, you’re not phased by working across different jurisdictions and you can use your ability to coach and train the rest of the team, generating followership and buy in from commercial colleagues.
- You take accountability, you are a creative problem solver with a high level of motivation, you excel in an autonomous and proactive working environment.
- You learn every day, you proactively acquire and maintain business knowledge to contribute to strategy.
- You are energetic, passionate and positive; able to thrive in fast-paced environment and you celebrate success together with your team!
Work Perks that You Need to Know About:
• Inclusive culture and team, who value the diverse styles and perspectives that help
us to innovate;
• Authentic heritage and opportunity to craft your career in Beer;
• Challenging projects, which will enhance your capabilities;
• Remuneration package including different benefits, perks and flexibility to balance
individual needs while continuing to deliver exceptional service;
Our Hiring Process:
After we’ve reviewed your application, our Talent Resource Consultant will be in touch to learn more about you and help you understand if the role is a good fit for you. You’ll then be invited to meet our team which may consist of virtual or face to face meetings We’ll make an offer of employment and once you accept, you’ll go through our On-Boarding program designed to ensure you have a great experience and are ready on your first day with us.
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The closing date for application: 22-01-2021
We will review all applications received.
If you are interested in after this date, you could JOIN in our Talent network and subscribe for untapped career opportunities.
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