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Title:  Assistant Marketing Operations Manager - Toronto

Date:  May 12, 2023

Toronto, CA




Job Number: 26679





A Career in Beer:   


Our purpose at Molson Coors is to delight the world’s beer drinkers.   We are the world’s family brewer, brewing and selling our beer for over 350 years around the world.  We’re TalentBrewers - we believe in our brands and our people, we believe that a truly inspiring and diverse place to work is a must.  We want you to join our team of passionate self-starters who believe the world is full of untapped opportunities. So, if you get fired up about making a real difference as part of a winning team like we do, we want to hear from you.


The Headlines:


In the role of Assistant Marketing Operations Manager, you would work in our Toronto, Ontario office as part of the Marketing Department, reporting to a Senior Marketing Manager.  This person will play a key role in setting the strategy and operations of our consumer facing Portfolio Platforms, Ship& (GTA DTC solution) & Their responsibilities will range from managing the day-to-day operations, content & merch strategy, guide the marketing team on our promotion solutions within these platforms, establish a revamped roadmap, and unlocking scale with our portfolio. They are hyper-enthusiastic, culturally literate, have a strong work ethic and are up-to-date on ever-evolving digital and media trends. They will also work closely with the Digital Marketing Data and CRM lead, to ensure these platforms support our Data and CRM ambitions. They will have excellent communication skills, Shopify expertise, operations experience and ideally some agency experience.


The Responsibilities:

  • Lead the strategy & operations of, including the roadmap, issue management, CRM, content and merch strategy. 
  • Manage the Promotional turnkey solution and ensure we have the right data acquisition protocol in place to enable segmentation. Continuously drive platform enhancement to improve the consumer experience.
  • Set the DTC strategy for Ship & Sip, establish promotional & CRM calendar and manage day to day operation including guiding consumer issues and owning agency relationship (eCom, Digital and Fulfillment agencies)
  • Leverage data and metrics to optimize and improve performance and put forth recommendation.
  • Financial accountability with full P&L for these platforms.
  • Serve as a thought leader on trending portfolio platform topics, Shopify best in class examples, merch collection brilliance and content consumption.


The Other Qualifications:

  • You have a university degree, preferably in Marketing or Communications
  • 3+ years of experience in marketing/digital/eCommerce with proven experience supporting operations.
  • Creative thinker with impeccable communication and team-management skills; can collaborate effectively and efficiently.
  • Proactive, organized, efficient, detail-oriented, unassailable focus on the basics, tenacious (persistent about bringing open items to closure), accountable, enthusiastic.
  • Strong understanding of key digital marketing channels and capabilities for the CPG industry
    • Content marketing
    • Social networks
    • Digital promotion technology
    • Content Production
    • Search, Mobile, Website
    • eCommerce
    • Digital analytics/metrics
    • Data Collection and Precision Marketing 
  • You have a keen understanding of Molson Coors Beverage Company’s brands and its customers.
  • You are driven to make informed decisions with strong problem solving skills
  • Experience managing external agency partners
  • As part of the recruitment process, the candidates will be required to provide consent to complete a criminal background check (if locally applicable).


Work Perks that You Need to Know About:

  • We’re one of Canada's Most Attractive Employers
  • As the world’s family brewer we have the scale to make big things happen and still get to know colleagues on a first name basis across the globe
  • We play our part to make a difference – from charitable donations to hitting the streets together to build parks – giving back to the community is part of our culture and who we are.
  • Flexible work programs like working from home, no meetings after 1pm on Fridays, year-long summer hours and flexible start and end times
  • You can become a Certified Beer Enthusiast through in-house training that includes everything from brewing techniques to beer tasting and food pairings  
  • Access to cool brand clothing and swag, top events, beer allotment, an Employee Assistance Program and discount plans
  • Participation in our Total Rewards program with a competitive base salary, incentive plans, parental leave, health, dental and pension benefits
  • Work within a fast paced and innovative company, meeting passionate colleagues and partners with diverse backgrounds and experiences





At Molson Coors we seek diversity. Differing perspectives lead to challenging the expected, which keeps new ideas bubbling up. We’re an equal opportunity employer and invite applications from candidates from all backgrounds, race, color, religion, sex, sexual orientation, national origin, gender identity, age, disability, veteran status or any other characteristic. We take pride in celebrating our unique brew.